The B2B buying process can be prolonged and complicated, with several decision-makers and stakeholder groups involved. This can lead to long sales cycles and a lower win portion for organizations. By comprehending and catering to the needs of the buyer throughout the journey, B2B marketers can decrease sales cycle times and increase the opportuniti… Read More

In today's fast-paced business world, B2B companies are under increasing pressure to shorten their sales cycles and increase their win percentages. One way to achieve these goals is by aligning marketing efforts with the buyer's journey.B2B online marketers can serve the buyer's journey and decrease sales cycle times by aligning their efforts with … Read More

By comprehending and catering to the needs of the buyer throughout the journey, B2B online marketers can decrease sales cycle times and increase the opportunities of winning a sale. In today's fast-paced organization world, B2B business are under increasing pressure to reduce their sales cycles and increase their win portions. B2B marketing has the… Read More

By comprehending and catering to the needs of the buyer throughout the journey, B2B marketers can decrease sales cycle times and increase the chances of winning a sale. In today's busy service world, B2B business are under increasing pressure to reduce their sales cycles and increase their win portions. B2B marketing has the distinct obstacle of of… Read More

In this compelling episode on the B2B eCommerce Podcast I shared my thinking of why the Sales Funnel no more exists, as well as other facts regarding modern B2B advertising and marketing. We go over how the acquiring journey is currently completely fragmented and also the way that area building can assist online marketers take back control of the d… Read More